Privacy Policy
Last updated: 15th October 2025
Lighthouse Bay Ltd is committed to ensuring your privacy is protected. This policy explains how we use the personal data we collect from you when you visit or make a purchase from www.lighthousebay.co.uk or www.thesandyseahorse.co.uk
What data do we collect?
We may collect the following information…
- Your name and contact details (email address and phone number).
- Your billing/delivery address and payment information.
- Information about your sessions on our website (e.g. pages visited).
How do we collect this data?
Most of the data we collect is provided by you when:
- You register or place an order for any of our products.
- You use or view our website via your browser’s cookies.
- Enter your email on our site and accept marketing emails.
When you visit our website, we automatically collect information about your device: including your IP address, time zone, web browser and some of the cookies installed on your device. As you browse the site, we collect information about the pages of products you view, and which search terms of websites that refer you to us.
What will we do with the information we gather?
Lighthouse Bay Ltd collects your data so that we can:
- Process your online order and manage your account.
- Email you with information, special offers, or discounts – if you consent to marketing emails.
- Send you tracking information regarding your order.
- Communicate with you in the event of any issues with your order.
- Ensure the advertisements you see on other platforms are relevant to you.
- Screen our orders for risk of potential fraud.
Legal basis for processing
We process your personal data under the following legal bases:
- Contract: To fulfil your orders and deliver products to you.
- Consent: When you have opted in to receive marketing emails.
- Legal obligation: To comply with tax, accounting or consumer law requirements.
- Legitimate interests: To improve our website, prevent fraud and market our products responsibly.
Sharing your data
We share your information with trusted third-party providers who help us operate our store, such as Shopify (our ecommerce platform), payment processors, shipping carriers including DHL and Royal Mail, and analytics providers like Google Analytics. Each of these third parties processes your data in accordance with their own privacy policies and applicable data protection laws.
Read more on Shopify's police here...
https://www.shopify.com/uk/legal/privacy
How do we store your data?
Your data, including email address, phone number, name and address are stored within Shopify for the purposes of fulfilling your order.
Marketing
Lighthouse Bay Ltd would like to send you information about products and services of ours that we think you might like. We will only send marketing emails if you have opted to accept marketing. You may always opt out at a later date.
We do not sell your data to other companies for any purpose, including marketing.
Where you have given consent to receive marketing emails, your personal data will be held by our third-party email marketing provider, in strict accordance with GDPR and their own privacy policy.
Cookies
Cookies are data files placed on your computer to collect standard Internet log information and visitor behaviour information. When you visit our websites, we may collect information from you automatically through cookies or similar technology
How do we use cookies?
Lighthouse Bay Ltd uses cookies in a range of ways to improve your experience on our website, including:
- Keeping you signed in or syncing your basket across devices.
- Understanding how you use our website, and how we can improve your experience.
- Understanding which products appeal to you, so we can suggest similar products to you and to ensure the advertisements you see on other platforms are relevant to you.
Your rights
You have the right to request access to the personal data we hold about you, to request correction or deletion of your data, and to withdraw consent for marketing at any time.
To exercise these rights, contact us at hello@lighthousebay.co.uk